Key Responsibilities

• Assist the Manager to implement the employer branding strategies in our outport and regional offices to ensure alignment with our Employee Value Proposition 
• Support the Manager to provide SME advice and support on best EB practices and recruitment techniques to outport Talent Acquisition teams 
• Assist the Manager to implement and enhance talent community management and the employer brand of Cathay across all channels focusing on talent segmentation and community engagement 
• Drive and execute creative talent marketing initiatives to attract top talents across all online and offline marketing channels 
• Deliver end-to-end regional and global recruitment campaigns and overseas events for key hiring in Hong Kong and outports from event planning, execution to data analysis on effectiveness 
• Bookkeep and manage budget and expense for the EB team and manage vendor performance and cost 
• Prepare and develop EB guidelines and best practices on employer branding communications and event execution 
• Deputize for the Manager and handle ad-hoc projects or requests as required 

Requirements

• Bachelor's Degree in Marketing, Human Resources, Communications, Business or related disciplines  
• At least 4 years of work experience in Talent Acquisition, Marketing or Human Resources 
• Experience in creating and executing strong candidate and employee experiences is advantageous 
• Prior exposure to employer branding, talent market mapping or designing on-boarding programmes, etc. is beneficial 
• Experience in developing talent attraction strategies, utilising social media and LinkedIn tools is advantageous 
• Strong interpersonal, account servicing and collaboration skills 
• Excellent written and oral English and Putonghua communication skills 
• High drive with excellent time management and organization skills